ZimTrade, Zimbabwe’s national trade development and promotion organization, now supports Dinson Iron and Steel Company (Disco)’s ambitious export strategy. This collaboration aims to place Zimbabwe at the pinnacle of African iron and steel production.
With the Manhize project, Disco plans to revolutionize the industry by producing over 20 million tonnes of carbon steel annually by 2030. Alongside, Dinson Colliery will annually generate 10 million tonnes of coke, various fertilizers, and 200 megawatts of methane gas. These initiatives aim not only to satisfy local demand but also to conquer international markets.
“ZimTrade stands ready to facilitate Disco’s smooth entry into global markets. Our strategy includes providing crucial market intelligence and connecting with major distributors,” announced ZimTrade in their latest briefing.
Benson Xu, Disco’s Managing Director, voiced his confidence during a recent Manhize plant tour. “Our production quality is top-tier. We aim to lead Africa in iron and steel production. Given the consistent global demand, we see a significant opportunity within Africa,” Xu explained.
According to a report by Newsday Zimbabwe, He also recognized ZimTrade’s vital role. “We count on ZimTrade for market connections and guidance in strategic market identification and understanding trade agreements,” Xu noted.
ZimTrade CEO Allan Majuru commented on Disco’s bright prospects. “The African demand for steel is rising. Currently, major suppliers are outside the continent. Disco has the advantage, particularly in southern Africa, due to shorter distances, ensuring competitive pricing,” he said.
Moreover, Majuru emphasized ZimTrade’s supportive role. “We will help Disco find buyers and navigate through trade agreements, making trading within Africa more convenient,” he added.
Highlighting its importance, the National Export Strategy (2019-2023) prioritizes iron and steel. Past performances and product range, from steel bars to agricultural equipment, prove the sector’s potential.
Target markets include Zambia, Botswana, Angola, the DRC, Malawi, Mozambique, and Namibia. These countries import millions of dollars worth of iron and steel annually, representing a lucrative opportunity.
ZimTrade’s report ends on a high note. “Considering these markets’ closeness and reliance on distant suppliers, Zimbabwean iron and steel are set to compete strongly in the region.”